Remember the days when the Lincoln Project was the opposition to the Trump GOP….a bunch of disillusions of Trump made GOP strategists run for the hills and start a campaign to defeat Trump and his minions.
How have they done so far?
Dems were excited to have some real GOP in opposition to the rising tide of fascists in the Trump circle.
When the group formed the Lincoln Project I said then that we should not get too excited for if the succeed in ridding DC of the Trump influence they would then turn their ire on the Dems.
So the question is….did the Lincoln Project pull the wool over the eyes of Dems?
I said before and now that they did…..but read on…..
The Lincoln Project, the super PAC created in late 2019 to help defeat Donald Trump in the 2020 presidential election, is one of the largest trolling operations in modern human history, designed to alter the country’s political future by getting inside—and thoroughly screwing with—the commander-in-chief’s head.
Formed and led by disenfranchised big-time Republican consultants and strategists, it produced viral ads that took the fight directly to Trump. Thanks to its blistering attacks, it became a hit with those on both sides of the political aisle, although its stratospheric ascent was interrupted by a series of bombshells that called into question the motives, and character, of the men and women behind it. Far from a feel-good fable, it turned out to be a more complex tale about activism and avarice, nobility and self-interest, loyalty and betrayal, success and scandal.
As co-founder Steve Schmidt admits, “Make no mistake: the idea that the Lincoln Project story is the story of the good people against the bad people is a very naïve take on this.”
The Lincoln Project is that warts-and-all saga, told in up-close-and-personal fashion by directors Karim Amer (The Vow) and Fisher Stevens. Immersing themselves with the group from early September 2020 (two months before the election) to February 2021, the duo’s five-part docuseries—premiering Oct. 7 on Showtime—is a multifaceted fly-on-the-wall portrait of 21st-century politics and the many gambles, compromises and duplicity it entails, all filtered through the experiences of those at the helm of the Lincoln Project. That leadership unit was announced in December 2019, and included Schmidt, George Conway, Rick Wilson (a former Daily Beast contributor), John Weaver, Jennifer Horn, Ron Steslow, Reed Galen, and Mike Madrid. All of them played key roles in the organization’s subsequent rise, even if this non-fiction account suggests that the four who were really running the show were Schmidt, Wilson, Galen, and soon-to-be-member Stuart Stevens.
At least at the outset of The Lincoln Project, such distinctions don’t seem to really matter—everyone receives an honorary “co-founder” title and are equally dedicated to their “psych-warfare campaign” against the president, whose mission is summed up by Rick Wilson: “We’re here to kick the shit out of Donald Trump.” What made the Lincoln Project unique was that this collection of disaffected Republicans were all veterans of various nasty political campaigns and had expertise in manipulative messaging and media, and thus boasted the specific skillsets required to be a thorn in Trump’s side. Consequently, it wasn’t long before their “Mourning in America” spot stoked the ire of the president, whose tweet about the group transformed it into an overnight sensation, helping it raise tens of millions, expand its staff, and become a hydra-like machine that poked the Trumpian bear in real-time on social media, developed popular commercials, and then—courtesy of Mike Madrid’s data-oriented team— strategically place them in the markets where they would have the most real-world success at pushing voters toward Joe Biden.
I am not a fan of the Project….how about you?
I Read, I Write, You Know
“lego ergo scribo”