I have found that on air economic reports are geared to the investor, not the individual. The journalist only care about markets and indicators; the individual family entity is of little concern to them. However, without the consumer, the investors would be screwed.
How many of you pay attention to the economic news on the tube? How actually understand what you hear? A show of hands, please. AH! Just as I thought!
Most people think in Micro-economic terms, the macro-economic world is something that eludes them and is of no concern to them. For this reason few understand the news they receive.
Let us start with the economic indicators–529,000 people lost their jobs last month and the media had to give a positive tilt to the news–they stated that with population growth the numbers were only half as bad as they would have been 10 years ago. How nice, but I say put yourself in the shoes of the unemployed worker–there is NO positive side to the issue. On air personalities are there to report the news and since they are owned by corporations, they will put a positive spin on all economic news.
There are two sectors in economics–micro and macro. Reporters talk in macro terms, the people live in the micro world. Macroeconomics is the study of the whole economy in its broadest terms. Microeconomics is the individual economic entities such as the family unit.
The individual is under stress, as is the economy, but lying to the people is not the way to handle the situation. Yes, lying! Where? The Fed interjection of cash into the credit markets is not helping the individuals, it is helping credit companies by making credit easier to get. Where is that helping the people, especially since 6 out of 10 people is in debt? It is nothing but the feeding the addiction. The only people that the money is helping is the credit companies and its struggle with massive debt.
I heard the pundits on air that arte saying that this is a different recession from the days of the Great One. Then there were people standing in soup lines, today they are standing in Iphone lines. This is a silly analogy. Have these people been listening to the news they are suppose to report on? Credit, dipsticks! Americans are still strung out on the drug of credit. One day, somewhere, an ATM will freeze up and the panic will begin. Maybe not tomorrow, but it will appear.
None of the made up good news is helping–if the individual is hungry today, they will be hungry tomorrow. The only way to help the individual, as I have written in the past, is to create demand, not liquidity. Most people are worried about next months rent, they care not about how many people got a pink slip at Citigroup.
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