This is from an article written by Andie Coller in Politico.
What a difference a word makes.,,,,,,,,,
The problem with the word “stimulus” is that the bill, as the president conceived it, was never meant to be purely a fiscal jolt, but rather a far broader economic plan that included everything from investments in alternative energy to supports for those likely to be hit hardest by the economic downturn.
Team Obama certainly recognized the import of the language to describe the legislation. They used focus groups to determine which words to employ and carefully crafted the bill’s title: the American Recovery and Reinvestment Act.
What they didn’t count on was that pretty much no one would call it that.
Without a snappy nickname (even the non sequitur TARP, with its unfortunate connotations of shrouds and opacity, has come into more common usage) or an obvious headline phrase (“recovery” can’t stand on its own without “package,” “bill” or “act,” and therefore takes up too much real estate on the page), the media and just about everyone else have continued to cling to the word “stimulus.”
“‘Stimulus’ was the term everyone was using in the beginning … and once the media starts using a term, it is very hard to change,” explained Democratic pollster and strategist Celinda Lake.
Even fellow Democrats have had a hard time getting with the program. Earlier this week, Politico reported that an Appropriations Committee staffer lectured House Dems about their loose language with respect to the bill — and then held up a chart with the word “stimulus” to describe the legislation.
The battle is more than a rhetorical one, as the differences in language reflect real differences in philosophy: One approach treats the economy as if it is in coronary arrest and simply needs to be shocked back into rhythm. The other assumes that the economy is fundamentally unwell in some respects and that even once it has been “stimulated,” it will require a double bypass and years of rehabilitation in order to recover and thrive.
“‘Stimulus’ implies immediacy, implies fast acting, implies a program that is meant to prop up and inspire the private sector, which really does fit in with what the Republicans are trying to do,” says Feehery.
The prevalence of the word — coupled with the Obama administration’s desire to make the legislation a bipartisan effort — has put the Democrats on defense, forced to explain how one provision or another fits under the “stimulus” umbrella.
“Stimulus equals short-term job creation, so it’s easy to hold up any longer-term investment and shoot it down if it’s not obvious how it creates jobs in the short term. And that allows the Republicans to shoot down a lot of perhaps worthwhile investments,” says Doug Hattaway, president of Hattaway Communications.
Indeed, during the debates in the House, the word “stimulus” became a kind of litmus test among Republicans, who held various provisions up for scrutiny against that standard and dismissed as “bloat” or “pork” anything that didn’t conform.
So basically, what the entire debate in Washington is over the use of the word “stimulus”. Obama and the boyz have got to be smarter than that….do not leave yourself open from the attacks from the right…they should have learned this during the campaign.