CNN Is Changing

I have noticed that a few of my visitors and commenters use CNN as one of their primary sources…..I use them occasionally but not a major contributor to my posts…

I saw a report that I thought might interests those that like CNN and their coverage of the news….

CNN is making some big changes as President Trump’s second term begins. In a memo to staffers Thursday morning, CEO Mark Thompson outlined the “next phase of change” at the news organization, which will include laying off around 200 people, 6% of its staff. Thompson described the layoffs as an “unwelcome but inevitable part of the change process.” He said the company’s headcount would remain around the same, with people involved in traditional TV operations laid off and new employees, including data scientists, hired with the $70 million it is investing in plans to grow its digital business. Thompson said the company is responding to “profound and irreversible shifts in the way audiences in America and around the world consume news.”

  • New streaming service. A new streaming service will be introduced as part of plans “to develop a new way for digital subscribers at home and abroad to stream news programming from us on any device they choose,” Thompson wrote, per the Hollywood Reporter. “It’s early days but we’ve already established that there’s immense demand for it not just in America, but across much of the world.” CNN also plans to introduce its first “lifestyle-oriented digital product,” Thompson wrote.
  • Vertical videos. CNN has been focusing on vertical videos, which can be viewed easily on phones. The company plans to publish up to 100 of the videos per day, and it is working on a TikTok-style video news service that lets users swipe through the videos easily, reports the New York Times. “You can use your thumb to flick from a CNN news story to a CNN anchor to a reporter,” Thompson tells the Times. “That’s a really interesting experiment.”
  • Viewership is way down. The focus on digital comes as cable TV viewer numbers are sagging. CNN averaged “578,000 prime-time viewers in the three months through December, down by 74% from its peak in the fourth quarter of 2020,” according to the Wall Street Journal. During the same period, viewer numbers fell 62% at MSNBC and 27% at Fox News.
  • Jim Acosta. A CNN spokesperson said they are in “active discussions” about a new time slot for Acosta. Sources tell the Independent that Thompson spoke to Acosta, an outspoken Trump critic, last week about potentially moving his show to the midnight slot.

Okay do any of my viewers see this move as a good one?

Or is CNN caving to Trump pressure?

I Read, I Write, You Know

“lego ergo scribo”

10 thoughts on “CNN Is Changing

  1. From my outsider’s perspective I think all the media over there wil be running scared and want to suck up to Trump and Musk to avoid being closed down or censored for some spurious reason that will be invented or contrived. You will see the bias slanting in favour of Trump gradually at first, then it will become a landslide before mid-terms.

    Best wishes, Pete.

  2. New meaning for CNN … “Certainly Not News!! … just saw this … “CNN will lay off hundreds of employees. The Trump-enabling network of on-air liars, often referred to as ‘FOX News South,’ doesn’t need as large a staff now that all they do is kiss the dictator’s ass. Btw, the 3 letters stand for “Certainly Not News.” … Ohhhh!!

  3. Based on their declining ratings, it looks to me that they are changing in order to survive as a company. The changes may not work, but they have to change or go out of business. Fox is also declining. Viewing and finding news is changing over all, and companies have to adjust to the changes habits of viewers. It went away from print, and now going from tv cable to something else.

  4. Main Stream Media has an obligation to their share holders …they have an obligation to their bottom line … they will produce and distribute what the market demands …they will also protect their asses by being considerate of the controlling political entities …that is called “Survival.” So they will soft-sell the agenda of 47 or they will get solidly behind it as time goes on …that should be obvious to even the dumbest among us ….and do not forget that sooner or later the Internet can also be controlled and manipulated so I am saying that you and I and everybody else can prepare for the day coming very soon when there will be no substantial “News”– only bright lights being shined on the America being made great again…..

      1. They never did see keeping the public informed as their primary obligation.. ever since the days of Hearst they have all been wall street oriented…

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